Natural, non-toxic & affordable for baby & you.

Keeping your baby safe starts with pregnancy.

Join the FREE Green Yourself Challenge and start making simple swaps today.


Helping 3,000+ Moms Make Better Choices

Go natural for less. Keep your baby safe + help the planet + save your dough.

Now that's a plan. You need to go natural and non-toxic for your baby, but don't want to go broke. No worries — there's a way and it won't cost a fortune.

We're here to help. Now let's get started.

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From skin care to hair, what you choose matters.
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Time saver: we’ve tested the best baby essentials. A simple, natural and affordable baby checklist for you.

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Some for baby, some for you.

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Binge on all the articles, from pregnancy to baby.

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Bravo, Green Baby Deals,
thank you!

Kate — mom-to-be

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Thank you so much;
your research is amazing!

Harvey — mom-to-be

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I recommend this
to every mom.

Erin — new mom